Phone: 952-406-8832

Destination Marketing Organization

A Destination Marketing Organization (DMO) is an organization that promotes a town, city, region, or country in order to increase the number of visitors. It promotes the development and marketing of a destination, focusing on convention sales, tourism marketing, and services.

Such organizations promote economic development of a destination by increasing visits from tourists and business travelers, which generates overnight lodging for a destination, visits to restaurants, and shopping revenues and are typically funded by taxes. DMOs produce billions of dollars in direct and indirect revenue and taxes for their destinations' economies with their marketing and sales expertise.

Destination marketing organizations are often called travel, convention, visitors, or tourism bureaus, welcome centers, information centers and more. Regardless of the name, these organizations offer many services to the traveling public.

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